Website Optimizer

Your storefront, instrumented for conversion — funnel, CRO recommendations, cart recovery.

Conversion rate
4.5%
Biggest drop-off
73% at Product Pages
Open recommendations
7
Active tests
3

120,000 sessions and $990,560.00 in the last 30 days at a 4.5% conversion rate. The biggest leak is the Product Pages stage (73% drop-off); 7 CRO recommendations are queued.

Conversion funnel

Landing120,000
43.3% continue · 56.7% drop off
Product Pages52,000
26.9% continue · 73.1% drop off

Biggest leak in the funnel — 38,000 visitors lost here.

Cart14,000
64.3% continue · 35.7% drop off
Checkout9,000
60.0% continue · 40.0% drop off
Purchase5,400
4.5% of landing visitors complete a purchase

Top pages

Busiest storefront pages over the trailing 30 days — sort by sessions, conversion, or revenue.

PageBounceAOV

Home

/

46,5002.3%39%$67,380.00$63.00

Bestsellers Collection

/collections/bestsellers

21,0006.0%31%$60,480.00$48.00

Focus & Energy Collection

/collections/focus-energy

17,5005.9%40%$45,430.00$44.00

Sleep & Recovery Collection

/collections/sleep-recovery

15,4004.3%36%$44,370.00$67.00

Cart

/cart

12,20040.4%21%$315,440.00$64.00

Cordyceps Endurance Powder

/products/cordyceps-endurance-powder

10,7005.4%48%$41,020.00$71.00

CRO recommendations

The highest-lift queued recommendations — the full queue is on the Recommendations tab.

Cut checkout from 12 fields to 7

Checkout /checkout

CheckoutMedium effort+4.6% est. conversion lift

Make subscribe-and-save the default selection

Daily Adaptogen Blend /products/daily-adaptogen-blend

Product pageMedium effort+3.4% est. conversion lift

Add a sticky add-to-cart bar on mobile PDPs

Ashwagandha Calm Capsules 60ct /products/ashwagandha-calm-capsules-60ct

MobileMedium effort+2.7% est. conversion lift

Lazy-load below-the-fold media on the home page

Home /

Page speedHigh effort+2.6% est. conversion lift

Cart-abandonment recovery

Abandoned carts4,900
Recovered carts705
Recovered revenue$36,650.00
Recovery rate14.4%

The abandonment email & SMS flow recovered 14.4% of abandoned carts (avg cart value $52.00). Lifting recovery a point is worth roughly $2,548.00 / month.